For serving its wide audience, Max Pawn has now partnered with Credova Financials LLC for offering lines of credit.
Max Pawn is a leading luxury goods provider, including designer handbags and jewelry among its inventory. It said that the customers can apply for an in-store credit as they do in other shops, by having their credit histories and scores assessed.
Why use credit lines?
To help the customer’s plan purchases, Max Pawn has already had layaways in place. But, James McCracken, the manager said the credit lines will eradicate the waits.
When a customer makes a purchase with layaways, the luxury bag is put on wait for five months, but with the application of a credit line, the customer can leave the store with the bag right there. The store will be paid immediately, and the customer will have to pay Credova back based on the agreed terms of the payment.
Credit lines are one of the many ways used by pawn shops to connect with customers. The growing part of the audience is mostly millennials. A recent survey of 5,000 people has shown that 40 percent said that they used a pawnshop, payday loan, tax refund advance, or any other alternative financial product in the last five years.
Max Pawn’s Image
The image of Max Pawn has shined brightly to attract the attention of the National Pawnbrokers Association. Recently, Max Pawn has launched a campaign for community relations that use social media, emails, local print media, and local TV to highlight its free community events and philanthropy. The shop has worked with nonprofits like Make-A-Wish Foundation, the Nevada Partnership for Homeless Youth, and Dress for Success.
The Outstanding Pawn Industry Image Award goes to the members of an association who generate positive awareness through digital or print marketing.
For more information on the pawnshop, you can visit its official website.